“Net neutrality” is often bandied about as a catch-all term to capture a range of perceived online problems.  It’s important to analyse carefully the underlying granular issues: they’re relevant for incumbent and other Telcos/ISPs, and content providers such as TV broadcasters.  Unadulterated “net neutrality” is unlikely to be the correct outcome.  Sooner or later, following the lead in the US, net neutrality will attract regulatory attention in most jurisdictions.  Stakeholders should plan for this, whichever side of the debate applies to them.